Natural Cheetos: Is “Natural” Always “Good” For You?

Natural Cheetos

It’s no secret that eco-friendliness and health consciousness are big business right now.

That doesn’t mean that those 2 things are necessarily good…but they still might be better.

I recently received an email from one of the good folks at GMO-Free Portland who was responding to an article I wrote about Synder’s of Hanover’s blatant and unbelievable greenwash.

I don’t make a habit of slapping people or companies with the “greenwasher” label (or of naming names when I do), but Synder’s deserved this one. Read more about why on the link above.

In this email, the person from GMO-Free Portland told me about Natural Cheetos.

Lots of junk-food makers are coming out with “natural” versions of their popular crowd favorites, so this move by Frito-Lay isn’t anything new.

As far as the USDA or FDA are concerned, “natural” has no official meaning…which makes it incredibly attractive to marketing people looking to target the green or health-conscious crowd.

This is both a blessing and a curse.

Fortunately, these healthy healthier junk foods are actually better than their original counterparts. That means if you’re standing in the store staring at a bag of Natural Cheetos or original Cheetos, and you know you’re going to buy one of them, buy the Natural Cheetos.

Natural Cheetos nutritional informationCheck out the nutritional info and list of ingredients in Natural Cheetos on the image to the right:

Contrast that to the ingredients in original Cheetos Cheese Snacks:

Enriched Corn Meal (Corn Meal, Ferrous Sulfate, Niacin, Thiamin Monoitrate, Riboflavin, and Frolic Acid), Vegetable Oil (Contains one or more of the following: corn, soybean, or sunflower oil), Whey, Salt, Cheddar Cheese, (Cultured Milk, Salt, Enzymes). Partially Hydrogenated Soybean Oil, Maltodextrin, Disodium Phosphate, Sour Cream (Cultured Cream, Nonfat Milk), Artificial Flavor, Monosodium Glutmate, Lactic Acid, Artificial Colors (Including Yellow 6), and Citric Acid. Contains Milk Ingredients.

Given that comparison, Frito-Lay has cleaned up the Natural Cheetos recipe considerably from its original Cheetos recipe, wouldn’t you say?

Again, I’m not saying that you should run out and buy 40 bags of Natural Cheetos as a part of your well-balanced diet, but if you’re going to have a snack of no nutritional value, you could a whole lot worse that Natural Cheetos.

Frito-Lay is also has some pretty cool environmental initiatives too. We can’t all be perfect, but every step matters…even steps made by junk food manufacturers.

What’s your favorite “healthy” junk food?

[Photo: berly816/Flickr]

косметичка купить в интернет магазинеалмазная бурильная установкаOK Options Brokerкупить рекламу в интернетеGoodyear Ultra Grip Ice 2установка гбо в кредитхоум кредит телефон 8800потребительский кредит пермьвзять денег в долг теле2время в риовступление в наследованиеcheap escortsPrimetime finance ratingздесьздесьгенератор ключевых слов - reusables for every part of your life
About Jeffrey Davis

Yo, I'm Jeffrey, founder of and editor in chief here at Eco-Snobbery Sucks. I live in Nashville, TN and am a writer, personal trainer, web designer, and wookie hugger. I hang out on Twitter some but you can find me more active on Facebook. Enjoy the site!

  • Pingback: Tweets that mention Cheetos Naturals: Is “Natural” Always “Good” For You? | Eco-Snobbery Sucks --

  • lis

    I’m reminded of Calvin & Hobbes, whose “Chocolate Frosted Sugar Bombs” was part of a balanced breakfast, but which Hobbes noted was accompanied in the picture by five grapefruits & a dozen bran muffins.

    • Jeffrey Davis

      lol. too true.

  • Meghan

    These actually make a great little snack! Thanks for this article – I was surprised by the ingredient comparison. Not that they are “wonderful” by any means – but they taste great and give me that little salty, cheesy fix that I crave!

    • Jeffrey Davis

      Thanks for the comment Meghan. You’re right, when it comes to the lesser of the evils, these Cheetos are just that. Enjoy the cheesy salty craving satiation. ;-)